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Why is winning the Tour de France no longer important to sponsors?
Companies worldwide spend billions every year on sponsoring sports competitions. And now KU Leuven sports marketer Wim Lagae tells us that those companies do not care whether their athletes win. That's strange. Are the losers gradually becoming …
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What do stones and camels have to do with the IUD?
Did you know that you should take a sports bag with you to the pharmacist when you buy an IUD? Because it won't fit in an ordinary bag! That's dire news for anyone considering an IUD. But gynecology professor Hendrik Cammu reassures all women for …
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Should we be afraid of the city of the future?
When you think of a communication scientist, you spontaneously think of someone who studies newspapers, radio or social networks. Professor Ballon works as a communication scientist on the city of the future. Urbanization is exploding and cities …
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How can you read the minds of others?
Not a professor of the esoteric sciences, but a sociology that provides an answer. Does it have to do with a sixth sense? Do we need a crystal ball? Sociologists are experimenting, that's for sure. But neuro-sociologist Frank Van Overwalle will …
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Did Jesus really exist?
Jesus walked on water, could make the dumb speak and rose after his crucifixion. The better fantasy writers can't come up with such a crazy idea. Yet many people all over the world believe in him. But did he really exist? Was he who we think he …
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Do you buy better prepackaged food?
The question seems a bit of a contractio in terms. It is better for the environment to buy unpackaged food anyway, right? Just think of the entire plastic soup in the oceans. But what if all that packaging prevents food waste? As an expert in …
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Would you still work with a basic income?
Getting money for nothing, that is what the basic salary actually means. Every month - regardless of whether you work or not - a certain amount is deposited into your account. More and more people are in favor, but it naturally raises a lot of …
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Can Turbo Bacteria Beat Pesticides?
Every water molecule in urine ends up in a tap again. And before you wrinkle your nose… there's really nothing wrong with that. In nature, water is purified with bacteria and in water treatment plants we mimic nature in the same way. But …
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Is pencil stronger than steel?
Of course pencil is not stronger than steel! Because you can easily break a pencil and a steel rod of the same thickness absolutely not. And why this question? Because a pencil can become very strong if you have a very thin layer of it. que?? dr. …
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Do you have a doppelganger?
Elvis and Michael Jackson seem to have doppelganger in abundance. Every year there is another impersonator who claims to be The King. But what about you? What is the probability that there is someone walking around with the exact same hair color, …
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Why are you allowed to drink snake venom?
In some languages, a distinction is made between two types of poison: in English people speak of 'venom' when poison enters the body through a wound, 'poison' refers to poison that is absorbed through the digestive system. Snake venom is venom and …
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Is there a fortune in our landfills?
There are still many landfills in both Flanders and Europe. Many of those dumps were covered with a layer of soil and they disappeared from people's memories. Often nature reserves emerged, but also houses. Did you know, for example, that …
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